The way you frame it is the whole story.
We make brand film and photography for marketing teams who need the work to perform. Founder-led creative direction, made in Dublin.
Farah Elle
53 Degrees North
SCOOP
Coffee Lab
Five years with the National Gallery of Ireland
The brief. A national cultural institution needs a photographer it can trust across high-profile moments and quiet everyday detail, with the sensitivity a public gallery's image demands.
The work. Since 2019, ANPM has been a recurring photographer for the National Gallery of Ireland, covering events across the Gallery and making considered portraits of its staff and board. For the Zurich Portrait Prize, Abe was the nominees' portrait photographer in 2021 and 2023, shooting the shortlisted artists to a consistent, exhibition-ready standard.
The result. A multi-year relationship built on consistency and trust, with portraiture and event coverage used across the Gallery's communications and the Prize's promotion.
We make the film and photography brands build their campaigns on.
What we make
See all services →Story-led brand films and commercials, directed and delivered end to end: concept and treatment, shoot, edit and grade. For a campaign, a product launch, or a brand's flagship film, made to hold attention and move the people who matter.
Commercial and brand photography built for a full campaign rather than a single post: consistent, on-brand stills your marketing team can run across every channel, licensed for use.
Short-form video cut for how each platform is actually watched, in the native shapes and lengths each one needs, from a single hero film through to a full set of social edits.
Our Dublin studio and production capability, available for shoots, campaigns and partners who need a reliable base and a safe pair of hands. See the space on the Studio page.
“Always willing to listen to what we require and deliver the brief. He turns around the finished images in good time, happy to recommend Abe and ANPM Studios.”
Fiona Heaney, Creative Director, Fee G
“A true professional with a really cool style, lots of good ideas and plenty of patience to get the right shots. I couldn't recommend Abe highly enough.”
Gillian Daly, Gillian Daly Communications
Ninety seconds of recent work
Founder-led, from first brief to final file
ANPM Studios is led by Abe Neihum, a photographer, filmmaker and creative director whose background spans international campaigns, diplomacy and media production.
That range means a studio that runs your project like a project: creative direction, production and delivery, held to a professional standard the whole way through.
Questions, answered
It depends on scope: a single social edit, a one-day brand film, and a multi-location campaign are very different briefs. We scope to your objective and budget and give you a clear, itemised quote before anything is committed. Tell us what you are planning and we will give you a realistic range quickly.
A typical brand film runs three to six weeks from brief to final delivery: concept and pre-production, the shoot, then edit and grade. Photography-only campaigns are faster. If you have a launch date, tell us and we will build the schedule backwards from it.
Yes. We work directly with brands and as a production partner to creative and marketing agencies, including white-label delivery. We have collaborated with agencies such as Thinkhouse.
Finished film graded and supplied in every format you need: landscape, square and vertical cuts for each platform, plus the full set of campaign stills, licensed for your use across channels.
We are based in Dublin 1 and shoot across Ireland. We also work on campaigns internationally; travel is planned into the scope where a brief calls for it.
We work across food and drink, tourism and culture, and corporate and institutional brands, and have delivered for clients including Irish Distillers, Fáilte Ireland and the National Gallery of Ireland.
Planning a campaign, a launch,
or a brand refresh?
Tell us what you are working on. We will tell you how we would approach it.